这些巨头通过消除非标服务带来的不确定性，降低消费者的心理成本，从而获得更强的品牌议价权。宠物行业早期更像是产品创新驱动市场，小品牌可以靠单点爆品快速成长；但随着行业成熟，竞争正在逐渐转向系统能力竞争，包括供应链稳定性、合规能力、研发周期、品牌信任积累以及长期服务能力。
In Asia excluding Japan, organic revenue slipped 4% for the year. Performance improved in the second half, however, with organic growth of 2% in the third quarter and 1% in the fourth quarter, reversing the first-half downturn.，推荐阅读im钱包官方下载获取更多信息
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